|
|
Published Articles
You must have Adobe Acrobat Reader installed to view these articles.
Stage Two Strategies : A weekly look at a second-stage company in Metro Detroit
by Duston Walsh
Crain's Detroit Business – February 22, 2010
Issue Media Group Explores Progressive People Policy
by Jon Zemke
Metromode - February 2010
Data Quality: How Important is It?
by Mitch Sanders, Ph.D.
MRA Alert! – October 2009
What Post-Recession Behavior Means for Marketers Today
by Michael Alioto, Ph.D.
Marketing News – September 2009
The Virtues of Virtual Focus Groups and Webcam Technology
by Tonya Jiles
QRCA Views - Fall 2009
Commentary: “Virtual Shopping Shows Advances”
by Christi Walters
RetailWire – July 20, 2009
“Inspiring Employees to Think Like Owners”
by Tracy Powell
Corp! – March 24, 2009
“All Together Now: Investing in the Construction of an Online Community Can Pay Off with Real-time Results and Keen Consumer Insights”
by Piet Levy
Marketing News – February 15, 2009
“Metro Detroit’s Best and Brightest Companies to Work For” Set the Bar
by J.D. Booth
Corp! – November 6, 2008
“A Growing Sense of Community: How do online communities compare to online panels?”
by Greg Heist and Mitch Sanders
Quirk's - October 2008
The Market Research Event Blog
by Greg Heist
Institute for International Research - September 11, 2008
Excerpt From “Learn to Earn: Internships Work”
by Tanya Muzumdar
Metromode – June 26, 2008
Five Days as a Guest Blogger
by John Gongos
Metromode - March 2008
“Begin With a Head Start: Five Common Traps for New Moderators and How to Avoid Them”
by John Gongos
Quirk's - December 2007
"10 Minutes with..."
by Elisabeth A. Sullivan
Marketing News - November 15, 2007
Featured: Growth Company
by Jeff Meyers
Metromode – November 2007
“Market Research 2.0”
by Ben Worthen
WSJ.com – The Wall Street Journal online – September 13, 2007
“Beyond Brand Building: How Web Communities Can Change the Way We Do Research”
by Gregory S. Heist
Quirk’s - July/August 2007
“Data Mine: Research Firm Pumps Up Growth with Online Tool”
Crain’s Detroit Business – July 9, 2007
“Gongos Adds Nine to Staff, Immediate Plans to Hire Three More”
Metromode – June 14, 2007
“Online Journaling: Getting a Jumpstart on the Qualitative Study”
by Cheryl Halverson and Jennifer Kluce
QRCA Views – Summer 2007
“Diversifying Clients Lifts Research Company: Auburn Hills' Gongos uses automotive roots, Web technology to build customers, staff, profits.”
The Detroit News - August 2006
“Unlocking the Ties that Bind”
by Paul Curran, Bill Thomas and Camille Nicita
Quirk's - March 2006
“Assessing the Impact of Emotional Connections”
by Paul Curran, Greg Heist, Wai-Kwan Li, Camille Nicita, and Bill Thomas
Sawtooth Software Conference - 2004
“Organize to Maximize: Reporting Website Usability Results”
by Mike Elledge and Nancy Levy
Quirk's - July 2004
“Does Speed Kill the Data?”
by Paul Curran and Nicole Cicogna
Quirk's - January 2004
“Research Studies Gauge Sponsorship ROI”
by Bill Thomas and Amy Hernandez
Marketing News - May 2003
“Blueprints to Successful Concept Development: Part 2 Framing It In”
by Camille Nicita and Christi Walters
Quirk's - March 2003
“Blueprints to Successful Concept Development: Part 1 Laying the Foundation”
by Camille Nicita and Christi Walters
Quirk's - February 2003
“The Seven Golden Rules of Styling/Design Research”
by John S. Gongos
Quirk's - February 2001
“Hearing the Customer's Voice”
by Camille Nicita and Christi Walters
Quirk's - Janruary 2000
|
|